Menu

BESPOKE MARKETING

Success comes from meticulous planning.

Good things come to those who wait. We never rush, we make sure everything is ready. Over a three week preparation period, we follow a set of meticulously detailed steps and timelines to get ready to be in the best position to market your property to pre-agreed sectors and markets, to be assured we’ll meet, and hopefully surpass your objectives.

As soon as we’ve started marketing your property we constantly monitor all of these stages, both to keep you updated of progress and for us to know, if required, if we need to make any adjustments.


PHOTOGRAPHY & VIRTUAL TOUR

You never get a second chance to make a first impression!

We all want your home to be shown at its best, professional photographs really make you feel you’re almost inside a home, this feeling from the viewer also adds to them progressing to an actual viewing.

Professional photographs are not a luxury, they are an investment! Engaging images add to both response rates and are reflected in final selling prices too. We work in partnership with the best photographers, we’ve hand-picked people, real craftsmen who when working with us and our staging, can make any dwelling and room look amazing.

Especially useful for buyers who are overseas or not close to you, a virtual tour built specifically around your property gives you the extra opportunity to show your home to even more potential buyers.

STAGING

We want your home to be shown in the best possible light to prospective buyers to get you top price in the shortest amount of time.

We consult with you on how to create a warm and inviting environment focusing on the best architectural features and selling points of your home.

The Home Stagers we work with are fantastic at transforming interiors into amazing vistas! It’s amazing what a well placed bed throw, cushions, flowers and a fresh loaf of artisan bread in a kitchen can do to transform the whole feeling of a home.

42%of buyers’ agents cited that home staging had an effect on most buyers’ view of the home!

83%of buyers’ agents said staging a home made it easier for a buyer to visualize the property as a future home!

POETIC DESCRIPTIONS

Words that bring your home to life!

Staged photos and virtual walk throughs can only do so much, what really helps clinch the deal are our descriptions of what it is like to live in your home.

We start by talking to you, then create a bespoke and personal description including your homes unique features and what they mean to you, adding some real intimacy and an understanding of the ambience of your home.

Our writers understand not only about writing compelling copy to generate sales, but also about writing about living in your area of London and its culture, bringing knowledge and that little wordsmith magic to every description we produce. Thus whetting the audience’s desire to approach us to find out more.

MAGAZINE STYLE BROCHURES

Can turn your home into something truly aspirational!

We produce tailor-made targeted magazine style brochures, which let you turn a potential buyer’s leisure time into a highly effective opportunity.

When someone reads a magazine they are totally immersed within its content, how often do you have such an opportunity to fully attract someone’s attention.

Add to this, brilliant photography and compelling copy and your house practically sells itself for you!

Pro-Active Buyer Finder

With My City Nest you don’t have to wait for a buyer to walk down the high street to see your home...

We deliver your advert to to the right buyers, on their phone, ipad or PC, wherever they are. Using the latest social media profiling, your property will receive a unique geo-targeted ‘boosting’ campaign on social media, building awareness and reaching buyers that might not be actively looking but would if they knew a specific home was available to buy.

In fact 66% would consider buying but are not actively looking! With over 75% of local homeowners owning a social media account, we can blanket a radius around your home and ensure we pro-actively target every buyer possible, with the platform intelligently learning who are the right buyers and finding more of them !

Download Brochure

PROACTIVE MARKETING

We don’t just sit back and wait for buyers to come to us!

Our extensive behind the scenes work ensures that you get the best coverage and therefore a massive boost within the opportunities for you to obtain the quickest sale at the best price.

We actively draw buyers towards us and your property using a range of skills and techniques. This involves:

  • Daily calls to our extensive database of buyers, leverage our network of 100 KWUK agents as well as an international reach of over 200,000 KW agents through our internal systems.
  • Direct contact to local agents, who are most likely to have a buyer for your home and personal invites to relocation agents for personal tours.
  • We’ll even distribute brochures and flyers to your closest neighbour’s homes and local businesses to let them know there is a new listing, statistically 50% of all sales are from buyers who are local to you.

Some other agents do some of this, but not one of them do all of this! and certainly none, to the standards we uphold and with the tenacity we possess!